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Profound

05 Outcomes

A watch-this-space yes — Profound leads the dedicated answer-engine-visibility category: tracking whether ChatGPT, Perplexity, and AI Overviews cite you, against which competitors, on which prompts. It's where SEO measurement was in 2005 — early, imperfect, and exactly where attention is going. Entry is $99/mo for one engine, but that's a taster; real multi-engine coverage starts at $399/mo.

The job in the stack

The AI-visibility seat: dedicated measurement of how AI answer engines mention, cite, and recommend your brand.

Pricing

PlanPriceNotes
Starter$99/moBilled yearly (2 mo free); ChatGPT only, 50 prompts, 1 seat — a taster, not a program
Growth$399/moBilled yearly; ChatGPT + Perplexity + Google AI Overviews, 100 prompts, 3 seats, exports
EnterprisecustomUp to 10 engines (adds Gemini, Copilot, Meta AI, Grok, DeepSeek, Claude), SSO/SOC2

Pricing verified 2026-07-08. Plans change — the source of truth is Profound's own pricing page.

Models & versions

  • Answer-engine trackingPrompt-level visibility across ChatGPT, Perplexity, Gemini, AI Overviews

The honest read

What works

  • +Measures the channel classic SEO tools barely see
  • +Prompt-level competitive visibility — who gets recommended and why
  • +Category leader as GEO budgets form

What breaks

  • Young category: methodology and metrics still settling
  • $99 Starter tracks one engine only — treat $399 Growth as the real entry price
  • Semrush One and Writesonic now bundle lighter versions

Use it for

  • Brands whose buyers ask AI assistants for recommendations
  • Agencies adding GEO reporting to retainers
  • Category leaders defending AI-answer share

Skip it if

  • ×Budget is solo-tier — Writesonic's GEO features cover the basics
  • ×Your buyers don't use AI search yet — measure demand first

Questions operators ask

?Profound or Semrush One's AI visibility?

Semrush One bundles AI-visibility into the familiar suite — right for most. Profound is the dedicated specialist: deeper prompt coverage and competitive views, at dedicated-tool prices. Suite first; specialist when GEO becomes a line item.

?Is the $99 Starter plan worth it?

Only as a look before you leap. One engine and 50 prompts won't tell you much competitively — budget for $399 Growth if AI-answer visibility is a real priority, not a curiosity.

What changed

  1. Released from staging (AI-visibility seat, Outcomes layer). Verified against the official pricing page: Starter $99/mo (ChatGPT only, 1 seat), Growth $399/mo (3 engines, 3 seats), Enterprise custom (up to 10 engines) — both self-serve tiers billed annually. Replaces the seeded ~$500/mo estimate.

Give Profound a job

The AI-visibility seat: dedicated measurement of how AI answer engines mention, cite, and recommend your brand.

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